OrcLinkFor Bitly users
Links that count orders and revenue, not only clicks
OrcLink links run on your own domain, route by country and device, and join each click to the order or lead it brought. This page lists what OrcLink does, with the status of each feature. It makes no claim about Bitly's features or prices: check Bitly's own pages.
Links
Smart links, on every plan
Short links on your domain
BuiltBranded short links on a custom domain. Links keep redirecting after a downgrade or cancel.
Routing by country and device
BuiltOne link sends each visitor to the right store or page.
A/B split tests
BuiltSplit traffic between pages and read the result per variant.
Bio pages
BuiltOne page for all your links, on every plan.
QR codes
BuiltA QR code for any link, on every plan.
Creator and affiliate links
BuiltA link per creator, with clicks, orders, revenue and commission, and a portal where each creator sees their own numbers.
Revenue
The click, joined to the sale
Shopify app and pixel
BuiltOrders arrive by webhook and are matched to the ad click.
First-party tracking script
BuiltRecords visits, campaign tags and ad click ids on your own tracking subdomain, also on single-page apps.
Revenue, cost and ROAS reports
BuiltROI, CPA and ROAS by channel, campaign and keyword, per currency, with period-over-period comparison.
Meta Conversions API
BuiltLeads and sales with hashed email, phone and fbclid. Event ids match your pixel, so Meta counts each once.
Google Ads offline conversions
BuiltGCLID, GBRAID and enhanced conversions for leads through the Data Manager API.
At sign-up you tell us if you are a healthcare business. Only then does HIPAA mode switch on. In HIPAA mode no ad-platform upload, CRM write-back or outbound webhook leaves until a BAA is recorded (a webhook also needs one for its endpoint; a BAA takes effect only when both parties sign it), and GA4 events stay off. A workspace where nobody answered the question, and a client workspace an agency creates, start in HIPAA mode until the workspace owner turns it off in Conversions, Compliance.
- BuiltIn this release.
- Built, not yet tested liveBuilt and tested with sample data. Not yet run against a live account of the vendor it connects to.
- Coming soonNot available in this release.
OrcLink is not affiliated with Bitly. Bitly is a trademark of its owner. For a sourced, row-by-row comparison with one attribution tool, read OrcLink and Ruler Analytics.
Make your first revenue-counting link
Start on the Free plan. Connect your store, make a link, and see the orders it brings.
Start free1. Create your account
Name, email and password. You start on the Free plan, and tell us if you are a healthcare business.
2. Pick your setup
A short setup asks for your store and makes a first tracked link. No store? Pick "No store" and go straight to installing the script.
3. Install the script and connect sources
Add /t.js to your site, then connect your CRM, store, payments, forms or calls from the dashboard.